Bachelor’s in Business Management and Innovation

About the course

Business Management and Innovation is a broad and flexible career path that opens up a wide range of opportunities. These studies allow you to explore areas such as finance, marketing, human resources, or business development — helping you choose the direction that suits you best. The knowledge you gain is valuable whether you’re aiming to build a career in international companies or start your own business.

Throughout the program, you’ll learn strategic planning, financial management, marketing fundamentals, and the art of negotiation — all essential skills for success in the business world. These versatile abilities will help you adapt to various business situations and make effective decisions.

The demand for business administration professionals continues to grow. It’s one of the most stable fields, offering opportunities to rise to top leadership roles or confidently launch your own venture with a solid management foundation.