Bachelor's studies

360° Digital Marketing Bachelor’s Program

Become a 360° Digital Marketing Specialist!

DURATION:

Starting September 25, 2025

TIME COMMITMENT:

15–20 hours per week

LANGUAGE:

English

TYPE:

Bachelor's Studies

PRICE:

€199 / month

CREDITS:

180 ECTS

Tools and languages

Google Ads
Google Search Console
Google Tag Manager
Google Analytics
Youtube
WordPress

Future professions

Digital Marketing Specialist
SEO Specialist
PPC Specialist
Social Media Specialist
Performance Marketing Specialist
E-commerce Specialist

About the course

Digital marketing is a dynamic, creative, and fast-growing career path that combines technology with creativity. From social media and content creation to data analysis and automated ad campaigns, this field offers a wide range of opportunities to find the direction that suits you best. Once you master the necessary skills, you’ll be able to work with a variety of businesses – from startups to international companies. Every business needs to strengthen its online presence, which is why digital marketing specialists are in high demand across all industries. The knowledge you gain is practical, valuable, and widely applicable in the job market. It’s also a profession with rapid growth. You can start working on real projects while still studying, gaining experience and building your network. As your skills grow, so do your responsibilities and salary. If you’re looking for a creative, modern, and promising career path – digital marketing is a perfect fit.

Employment opportunities

Programme

  • 1 Module
  • 2 Module
  • 3 Module
  • 4 Module
  • 5 Module
  • 6 Module

Module 1 30 ECTS Credits

Management:

  • Digital Culture

  • Management

  • Project Management

  • Digital Economy

Modern Disciplines:

  • 360° Communication

  • 360° Marketing

  • Digital Identity

  • Sales Techniques

Digital Focus:

  • Introduction to Online Marketing

  • Digital Communication

  • Social Media

  • Digital Marketing

Module 2 30 ECTS Credits

Web Development:

  • Programming Languages and Coding

  • Introduction to CMS (Content Management Systems)

  • WordPress

  • Office Automation

Tools and Techniques:

  • YouTube

  • Video Editing

  • DTP (Desktop Publishing)

Practical Experience:

  • Workshops

  • Professional Project

  • Creative Week

  • Case Studies

Module 3 30 ECTS Credits

Management:

  • Digital Culture

  • Financial Analysis

  • Project Management II

  • Digital Law

Modern Disciplines:

  • E-commerce

  • Strategic Marketing

  • Professional Effectiveness

  • Negotiation

Digital Focus:

  • Online Marketing

  • Digital Communication

  • Community Management

  • Google Tools

Module 4 30 ECTS Credits

Web Development:

  • Programming Languages and Coding

  • WordPress

  • Office Automation

Tools and Techniques:

  • Web Copywriting

  • Digital Brand Content

  • DTP (Desktop Publishing)

Practical Experience:

  • Workshops

  • Professional Project

  • Creative Week

  • Case Studies

Module 5 30 ECTS Credits

Contemporary Management:

  • Digital Culture

  • Monetization and Funding

  • Digital Communication

  • Digital Marketing

  • Digital Law

Management:

  • Project Management

  • Department Management and Budgeting

  • Sales and Marketing Control

  • Team Management

Digital Focus:

  • Online Marketing Strategy

  • Social Media

  • Google Tools

  • Traffic Management

  • SEO

Module 6 30 ECTS Credits

Web Development:

  • Website Creation

  • Introduction to CMS

  • Content Management System

  • YouTube

Tools and Techniques:

  • Personal Branding

  • Video Content for Online Marketing

  • Applying DTP in Digital Marketing

  • Digital News

Practical Experience:

  • Workshops

  • Professional Project

  • Startup Creation

Download programme

Test Your Marketing Knowledge!

Assess your skills by taking a short 5-question quiz! It’s a fun and quick way to discover your strengths and identify areas where you can grow. 😎

Ready for the challenge? Start the quiz now! 🤩

Take the Quiz

Program Calendar

DURATION:

Starting September 25, 2025

TIME COMMITMENT:

15–20 hours per week

LANGUAGE:

English

PRICE:

€199 / month

CREDITS:

180 ECTS

PROGRAM:

Download

Payment options

Monthly installment plan: €199 per month

One-time payment for the full program: €11,000

Contact us!








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